The Bradbury Lab company offers a unique opportunity for telecom operators and telecommunication companies for expanding the zone of services. Operator can increase a subscriber premises network and to get additional profit with Bradbury Live Streaming.
Bradbury Transcoder — the modern and effective solution for conversion of a video stream in real time and its adaptations to throughput of the channel. Solution allows to optimize image quality for any available device with continuous broadcasting on any network — from the smartphone on the EDGE network to Smart TV on Wi-Fi.
Transcoding is made on the basis of the modern compression standards of video H.264/AVC and H.265/HEVC, for achievement more high compression ratio of a video stream when saving the maximum image quality. This technology allows to cut bandpass range for video transmission by about in 2-4 times in comparison with the analogs which are available in the market.
Bradbury Transcoder in the shortest times is deploy in the existing infrastructure thanks to hardware compatibility with the equipment of HP, IBM, Cisco, etc., and also integrations with main systems of protection of content (Widevine, Verimatrix) by means of the universal interfaces (API) "out of the box".
For implementation of this task our company successfully installed system of transcoding of TV-channels on the data communication network of Rostelecom. We participated in the scale project of federal level, to expand significantly a zone of providing of services of "Interactive TV" in all territory of the country. As a result, the installed system of transcoding drastically reduce the workload into the HD channels broadcast of a data communication network of Rostelecom. The subscribers of HDTV which connected on xDSL technology has the opportunity to watch the high definition television. The service was unavailable to them before due to low speed access to service on "the last mile".
The hybrid TV-solution at the programming layer will connect cable television of the IPTV standard on the basis of a network of MGTS in Moscow and DVB-C in regions of Russia, and also MTS satellite television with online services. Among them a program guide with expanded functions, video on demand and service of the postponed viewing.
Hybrid MTS TV also offers subscribers the "smart set-top boxes" developed especially for the operator, which openes access on the TV screen to the interactive program of telecasts, exchange rates, road condition and news feeds. The set-top box can be connected to the home Internet and subscribers gain access to additional services — the postponed viewing (Catch-up TV), to video on demand (VOD), and to function of a pause (TimeShift).
Our company participates in the project by offer the following products: system of transcoding, record and broadcasting, CDN-network of delivery of a video content. Implementation takes place at the federal level and the number of the cities where nodes of CDN are set, permanently.
The primary purpose of the project was implementation of transcoding HD channels for the platform Dom.ru TV. Transcoders from the Bradbury Lab became a good addition to the existing components of the platform and have allowed service subscribers of Dom.ru utilize the content in the HD-quality with minimal load of bandwidth network of the telecom operator.